Big Bon Beverages

MAY 2021
        Packaging for a sparkling water beverage infused with asian citrus flavors. There was a strong emphasis on including female figures from various Asian backgrounds, relating to the country of origin of each citrus flavor and the founder’s female-led team.

Flavors included calamansi blood orange (Philippines), pomelo peach (China), and yuja lime (Korea).

Can designs also featured a different color scheme and flower depending on the fruit flavors that were being represented. The individual fruits included also feature on the front of the can, with the character and background elements flowing along the sides and back of the can.

Characters honored each flavor’s Asian heritage